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The Berry Best: Strawberry Tips, Handling & Care Advice


At California Giant Berry Farms, our farmers grow strawberries with pride and lots of love. From field to fork, our dedication is to deliver you the best quality berries. And as a global family of people passionate about berries, it's our duty to provide you with the best strawberry education—ranging from debunking trending strawberry hacks, to sharing our care and handling 101—read on to learn all you need to know and more!

a close up picture of someone holding a bowl of strawberries

How to Select Strawberries

When shopping for strawberries at your favorite grocer, choose berries that are bright red in color with a natural sheen and fresh-looking green leaves (these leaves are referred to as the calyx). Strawberries don't ripen after they're harvested, so pick berries that are ripe and ready to eat!  

Did You Know?

Our growers hand-pick each berry and place them directly into the recyclable containers you pick up at the grocery store.

How to Store Strawberries

Strawberries should be kept refrigerated and stored in their original package. Strawberries stored in a cool and dry environment are best enjoyed within 3-5 days after purchase. When you’re ready to eat, just rinse your berries under cool water, pat dry and enjoy!  

Don’t forget, you can always freeze fresh strawberries. If you are unable to finish your berries, simply slice them (removing the calyx) and place the cut side down on a cookie sheet lined with wax paper. Freeze the berries on an uncovered cookie sheet for at least 24 hours, then transfer for a freezer bag or container and use them later for smoothies or baked goods.

Now, let's cover some of the most common myths about strawberry storage, care and handling that we hear frequently: 

Myth: Storing Strawberries in an air-tight mason jar will extend their life.

Strawberries should never be stored in anything other than their original, recyclable clamshell! For optimal freshness and prolonged shelf life, keep your berries in their original container. 

Myth: Strawberries last longer if soaked in a vinegar solution.

Do not reach for vinegar—despite what viral hacks might tell you. Soaking strawberries in a vinegar solution is far from optimal for your berries. Not only does the vinegar solution have potential to alter the flavor of the berry, it also increases chances of molding and shortened shelf life through the introduction to moisture. Instead, just wash them! With the calyx still intact, rinse berries in cool tap water just before serving. After rinsing, gently blot dry.

Myth: Rinsing strawberries under cool tap water isn't enough.

Rising strawberries under cool tap water is enough—in fact, it's recommended by the FDA. When you're ready to enjoy your strawberries, simply rinse berries in cool tap water just before serving. Produce wash, soaps, vinegar solutions and baking soda need not apply!

Did you learn anything new about strawberry care and handling today?

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